Copywriting, Optimized for People

Are you sick of reading “SEO Optimized” content that sounds like a computer wrote it? We focus on writing for people. Most importantly all the content we create is written just for you so you get the maximum boost in your SEO.

Quality Content for M&A and Private Equity Firms

We love playing with words. From websites to mailers, no project is too big or small for our team. Good design can get people’s attention, but it’s the power of words that make them act. We kickoff all content needs with an interview to make sure we’re aligned on the things that matter most to you.

From there our team ideates on content direction, writes the piece, hand selects corresponding imagery, and makes sure the content is optimized for SEO without being awkwardly stuffed with keywords. We love feedback, and are happy to make revisions so that the final product is perfect.

Focused on M&A

Our writers can explain the sell-side process as easily as they can discuss EBITDA multiples. We’re comfortable in the M&A space, but also love to continuously learn from the experts – our clients.

SEO Friendly

We write for people, not robots. But we also make sure your content will help you rank. From eliminating duplicate copy to hitting your markets and demographics, writers and SEO managers work closely to ensure we’re always at the top of the page.

We Think of Everything

What we write is important, but the way we write it is essential.

Merger Labs writers develop your brand voice, which is vital in setting you apart from your competition. And you can rely on our team to touch on the topics that are most relevant to your market as well as your firm.

When planning the content for your website, SEO content delivery, or even a simple direct mailer, we take your goals into consideration, first and foremost. We compare the topics that matter to you against the ones that matter to your market demographic. We search for the questions business owners are asking and the keywords that will help you rank. It’s through considering everything that we’re able to deliver the best content for M&A marketing.

"The team at Merger Labs is professional, responsive, and deliver results. We have seen a significant increase in traffic to the website and inbound inquiries."

Emma Kirchoffer - GaP Advisors

"Merger Labs has helped us increase web traffic and in generating new leads via online advertising. Their team is great to work with."

Domenic Rinaldi - Sun Acquisitions

"Currently working with Merger Labs and they've been very helpful at getting my website more clicks and working properly. Helpful with SEO and social media marketing also!"

Aaron Solganick - Solganick & Co.

"Closed my first Merger Labs deal. Fee was half a million bucks. FYI, I think at least 25% of my dealflow is from your online efforts."

Karl Grasemann - Grasemann Group

"Had a great experience with the team at MergerLabs. They took the time to understand our goals and designed a dashboard that gave us visibility on the impact of the changes made. We saw a marked improvement in website traffic and search activity."

Travis Ernst - NuVescor Mergers & Acquisitions

"Merger Labs quickly improved our firm's online presence in New England by improving our ranking across the board. Having industry experts support our digital marketing effort is a must!"

Justin Grolley - The Nery Corporation

Merger Labs has played a key role in modernizing our firm. I have seen gains in search ranking, site traffic and engagement all while saving over the cost of my old, industry agnostic digital marketing provider. The team is professional and very knowledgable about marketing in the deal space.

Omar Alhariri - Global Business Brokerage

What to Expect

Expertly-written content that gets you noticed.

Checks for plagiarism, repetition, typos and inaccuracies on any existing content, ie. your current website

Content interviews during onboarding and/or branding calls, so we can get to know you

Thorough understanding of your firm's service offerings, goals, and message

Direct access to our writers to discuss any content related concerns or direction

Quality content for every element of your firm, from website and SEO content to taglines and direct mailers

Writers who understand the M&A deal space